Iceberg Grand Crew Returns: A Summer Release With a Hidden Twist

Iceberg Grand Crew Returns: A Summer Release With a Hidden Twist

We’re excited to announce the release of Iceberg Grand Crew, our most anticipated summer beer — and the seasonal counterpart to our much-loved Grand Reserve range.

Taking everything that makes Grand Reserve special and reimagining it for the warmer months, Grand Crew is crafted for true beer enthusiasts. This is a premium, limited-release beer, designed with bold flavour, depth and character, and brewed to be savoured.

But this year, there’s an added layer of excitement.

Hidden inside selected bottles are bronze, silver and gold prize-winning tickets, turning every purchase into something of a discovery. While every bottle delivers exceptional beer, a lucky few will come with something extra.

Each bottle has also been individually wrapped by hand in paper featuring stories from the brewery, alongside a few facts you may not know. It’s a small detail that adds to the experience — giving you something to explore before you even open it.

The result is a release that feels as much like an occasion as it does a beer. If Grand Reserve is Christmas, Grand Crew is summer’s answer.

And with the football in full swing, it couldn’t have landed at a better time — the perfect beer to enjoy alongside England’s opening World Cup match.

Iceberg Grand Crew is available now online and in-store, while stocks last.